I remember this!
Culpeper had a shop in a little pedestrian street in Hampstead right behind the tube station.
And we used to go quite a lot.
They sold those lovely scented leaf geraniums and a selection of herbs.
In those days you couldn't just pick up a basil or thyme plant at the supermarket.
These seaweed baths came in a little cloth baggie. And were quite... medicinal.
I guess whoever cut this box up to go on the A4 card didn't cut very straight.